A Carolina Hurricanes blog with occasional news about the rest of the NHL.

Thursday, May 11, 2006

"no one remembers who came in second"

The latest "My Stanley Cup" ad is available for viewing here.

This one, narrated by seven time Tour de France champion and former he who bangs Cheryl Crow Lance Armstrong, prominently features Eric Staal and Joe Thornton.

As extremely disappointing as the "My NHL" ads were, these have been really great.

The ad will make its broadcast debut on Saturday, but we get a sneak peak at it.

1 comment:

Bill Purdy said...

I haven't noticed the spots during the regular broadcasts, which should give you an idea of my reaction upon viewing them online:

Meh.

I kinda wish the NHL would give up on trying to develop star-quality recognition of its players (which, if it's going to happen at all, will happen on its own), and focus more on the drama and excitement of the game (i.e., fewer "dramatic" shots of players, lit from below their chins, slowly looking up to the camera; lots more OT goals, killer saves, and ecstatic players jumping on each other). But that'd be MY NHL, not theirs.

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